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Building 360 Press Release

For Immediate Release . . . Building Performance-Based 360-Degree Assessments: From Design to Delivery

360-feedback acts as a catalyst for implementing needed change.

There are many articles and books on 360-feedback, but none focus on the specifics for building the actual assessment tool, until now. Many assessments are poorly written. Some organizations use the results to criticize their people. Employees become frustrated and find it difficult to build on their strengths and resolve areas identified for development. Their careers can suffer and prevent them from reaching their potential. Building 360 provides the reader with a structured process for creating and implementing more effective job-relevant 360-degree feedback surveys. It also helps decision-makers, project leaders, and developers assess the competencies, behaviors and practices that must be measured and optimized in an age of global competition.

Step-by-step guide and client-proven best practices

Building 360 includes client-proven best practices for getting your 360-assessment right the first time. This book is a structured step-by-step format that guides the reader through every step of the process for creating and delivering dynamic assessments for any target population. Building 360 includes more than 270 pages of exercises, tables, charts, diagrams, checklists, and samples of reporting formats. There are more than 500 ready-to-use examples of competencies, definitions, rating response scales, quantitative and qualitative items, skill-building exercises, and thought provoking questions to help the reader design and build more powerful and relevant 360-degree assessments immediately.

Building 360 also helps position the 360-process to internal or external decision-makers by identifying proven recommendations for achieving long-term success; by discussing psychometrics and their application to the 360-process; by connecting the process with training and development programs; and by identifying how a performance-based 360-degree process can become an integral and on-going component to the personal and professional development of employees at all levels.

Business, industry, government, and educational organizations

Building Performance-Based 360-Degree Assessments will benefit those who are new to the 360-degree process and seasoned developers who want to refine their technique. Internal and external HR trainers, psychologists, and OD consultants in business, industry, government, and educational organizations around the world can easily apply these best practices to create more powerful assessments. This comprehensive book connects the dots: performance-based feedback, action planning with accountability, training and development initiatives, and follow-up post-assessments to drive measurable performance improvement.

About the Author

Larry Cipolla is president and director of CCi Surveys International, a recognized pioneer in performance-based 360-degree assessments -and the first enterprise to integrate feedback with training and development, action planning, and pre-post assessments to measure individual effectiveness over time. Considered to be one of the pioneers and innovative leaders in the 360-degree feedback process, Mr. Cipolla has published more than 225 articles, developed more than 300 multi-rater assessments, and presented white papers at the American Management Association (AMA), American Society for Training and Development (ASTD), Global Business and Technology Association (GBATA), International City Manager's Association (ICMA), International Federation of Training and Development Organization (IFTDO), National Association of Realtors (NAR), and the Society for Human Resource Management (SHRM). He has also served as a Spencer Foundation Research Fellow at the University of Minnesota, an adjunct instructor at the University of Saint Thomas, and learning systems supervisor at the 3M Company.

ISBN 10: 1-59298-272-7
ISBN 13: 978-1-59298-272-1
Suggested Retail Price: $60; CCi Web-site price: $45, Size: 7.5"x10", Pages 272
Publisher: Adams Business & Professional, an imprint of Beaver's Pond Press

Title: Building Performance-Based 360-Degree Assessments: From Design to Delivery
Sub-title: A Comprehensive Guide to Designing, Developing, Deploying, and Delivering Performance-Based 360° Feedback Through Web-Based Software

The cover: The Möbius Strip, incorporated by the author since the early 1980s, represents the author's belief that 360-feedback is a continuous learning and developmental process. Yellow represents the power of the sun and the power within us. It provides intellectual and inspirational stimulation, innovation and precision of thought and essential for understanding one's feedback results. Green represents the renewal gift of nature with its balance and harmony, change and new directions, and the critical force needed to apply what people have learned from their feedback results.

A close up picture of Larry Cipolla, President and Director of CCiLarry CipollaPresident and Director

Performance Improvement with 360° Feedback

  • We help individuals improve their performance.
  • We help organizations align the day-to-day performance of their people with strategic goals.
  • We believe that as the individual becomes more effective so does the organization.